{"title":"Hair Care","description":"\u003cp\u003eDiscover our curated selection of hair care essentials, including nourishing masks, shampoos, and conditioners for healthy, beautiful hair.\u003c\/p\u003e","products":[{"product_id":"everyday-lightweight-shampoo-cleanser","title":"Everyday Lightweight Shampoo cleanser","description":"\u003cp class=\"\" data-start=\"914\" data-end=\"1223\"\u003e\u003cstrong\u003eEveryday Lightweight Shampoo\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp class=\"\" data-start=\"914\" data-end=\"1223\"\u003e\u003cstrong\u003eAwa You Go\u003c\/strong\u003e is your \u003cstrong\u003edaily, do-it-all cleanser\u003c\/strong\u003e — designed to gently remove oil and buildup without stripping your hair or scalp. This \u003cstrong\u003enon-toxic, sulfate-free shampoo\u003c\/strong\u003e creates a light, cloud-like lather that rinses clean and keeps hair feeling fresh, soft, and balanced — no matter how often you wash.\u003c\/p\u003e\n\n\u003cp class=\"\" data-start=\"1225\" data-end=\"1415\"\u003eIt’s perfect for \u003cstrong\u003efine, oily, or frequently washed hair\u003c\/strong\u003e, and plays well with any of your Kuki conditioners. It's the shampoo you'll reach for on the regular — because it just makes sense.\u003c\/p\u003e\n\n\u003cp class=\"\" data-start=\"1417\" data-end=\"1635\"\u003e\u003cstrong\u003eWhat’s in a Name?\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e“Awa” (泡)\u003c\/strong\u003e is the Japanese word for \u003cstrong\u003e“foam” or “lather,”\u003c\/strong\u003e and \u003cstrong\u003eAwa You Go\u003c\/strong\u003e is our nod to the joyful, bubbly ritual of washing your hair — and the clean, confident feeling that follows.\u003c\/p\u003e\n\n\u003cp class=\"\" data-start=\"1637\" data-end=\"1664\"\u003e\u003cstrong\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul data-start=\"1665\" data-end=\"2003\"\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1667\" data-end=\"1709\"\u003eGentle cleansing that won’t strip or dry\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1712\" data-end=\"1763\"\u003eSulfate-free, pH-balanced, and safe for daily use\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1766\" data-end=\"1823\"\u003eCreates a soft, satisfying lather — no harsh detergents\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1826\" data-end=\"1891\"\u003eNon-toxic, cruelty-free, and made without silicones or parabens\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1894\" data-end=\"1951\"\u003eWorks for all hair types, especially fine or oily-prone\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1954\" data-end=\"2003\"\u003eWoman- and minority-owned, locally made with love\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp class=\"\" data-start=\"2005\" data-end=\"2049\"\u003e\u003cstrong\u003eKey Ingredients That Keep It Clean:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul data-start=\"2050\" data-end=\"2376\"\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"2052\" data-end=\"2128\"\u003e\u003cstrong\u003eCoconut-Derived Surfactants:\u003c\/strong\u003e Cleanse without over-drying or irritating\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"2131\" data-end=\"2191\"\u003e\u003cstrong\u003eAloe Vera:\u003c\/strong\u003e Calms the scalp and keeps moisture balanced\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"2194\" data-end=\"2250\"\u003e\u003cstrong\u003ePanthenol (Provitamin B5):\u003c\/strong\u003e Strengthens and smooths\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"2253\" data-end=\"2311\"\u003e\u003cstrong\u003eGlycerin:\u003c\/strong\u003e Adds hydration while helping prevent frizz\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"2314\" data-end=\"2376\"\u003e\u003cstrong\u003eEssential Oils:\u003c\/strong\u003e Light, fresh scent that won’t overwhelm\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp class=\"\" data-start=\"2378\" data-end=\"2616\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply to wet hair and massage into scalp. Lather gently, then rinse thoroughly.\u003cbr\u003eFollow with your favorite Kuki conditioner (like \u003cstrong\u003eRinsu \u0026amp; Repeat\u003c\/strong\u003e for daily hydration or \u003cstrong\u003eSmooth as Shiruku\u003c\/strong\u003e for deeper conditioning).\u003c\/p\u003e\n\n\u003chr class=\"\" data-start=\"2618\" data-end=\"2621\"\u003e\n\n\u003ch3 class=\"\" data-start=\"2623\" data-end=\"2642\"\u003e3️⃣ FAQ Section\u003c\/h3\u003e\n\n\u003ch4 class=\"\" data-start=\"2644\" data-end=\"2684\"\u003e❓ Can I use Awa You Go every day?\u003c\/h4\u003e\n\n\u003cp class=\"\" data-start=\"2685\" data-end=\"2807\"\u003eYes! It’s \u003cstrong\u003eformulated for daily or frequent washing\u003c\/strong\u003e — super gentle, pH-balanced, and ideal for oily or fine hair types.\u003c\/p\u003e\n\n\u003chr class=\"\" data-start=\"2809\" data-end=\"2812\"\u003e\n\n\u003ch4 class=\"\" data-start=\"2814\" data-end=\"2838\"\u003e❓ Does it lather?\u003c\/h4\u003e\n\n\u003cp class=\"\" data-start=\"2839\" data-end=\"2956\"\u003eYes — it creates a \u003cstrong\u003esoft, gentle lather\u003c\/strong\u003e using coconut-based surfactants, without sulfates or harsh foaming agents.\u003c\/p\u003e\n\n\u003chr class=\"\" data-start=\"2958\" data-end=\"2961\"\u003e\n\n\u003ch4 class=\"\" data-start=\"2963\" data-end=\"2989\"\u003e❓ Is it color-safe?\u003c\/h4\u003e\n\n\u003ch4 class=\"\" data-start=\"2963\" data-end=\"2989\"\u003eEveryday Lightweight Shampoo\u003c\/h4\u003e\n\n\u003ch4 class=\"\" data-start=\"2963\" data-end=\"2989\"\u003eEveryday Lightweight Shampoo\u003c\/h4\u003e\n\n\u003ch4 class=\"\" data-start=\"2963\" data-end=\"2989\"\u003eEveryday Lightweight Shampoo\u003c\/h4\u003e\n\n\u003cp class=\"\" data-start=\"2990\" data-end=\"3125\"\u003eAbsolutely. Awa You Go is \u003cstrong\u003esulfate-free and non-stripping\u003c\/strong\u003e, making it completely safe for color-treated or chemically-processed hair.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"2oz","offer_id":52662123856103,"sku":"058929100059","price":5.9,"currency_code":"USD","in_stock":true},{"title":"8oz","offer_id":52662123888871,"sku":"058929100066","price":17.7,"currency_code":"USD","in_stock":true},{"title":"32oz","offer_id":52662123921639,"sku":"058929100073","price":41.3,"currency_code":"USD","in_stock":true},{"title":"8oz Refill Pouch","offer_id":52662123954407,"sku":"058929100073","price":14.16,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0805\/6451\/9143\/files\/awa-you-go-everyday-shampoo-1112718.png?v=1789878060"},{"product_id":"smoothing-conditioner-for-frizz-free-hair","title":"smoothing conditioner for frizz-free hair","description":"\u003cp class=\"\" data-start=\"736\" data-end=\"769\"\u003e\u003cstrong\u003esmoothing conditioner for frizz-free hair\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp class=\"\" data-start=\"736\" data-end=\"769\"\u003e\u003cstrong\u003eSmooth it. Seal it. Style it.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp class=\"\" data-start=\"771\" data-end=\"999\"\u003e\u003cstrong\u003eSumuzu Operator\u003c\/strong\u003e is your second step to smoother, sleeker hair — a rich yet lightweight \u003cstrong\u003econditioning treatment that softens strands, smooths frizz, and preps your hair for straight styling without harsh chemicals\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003cp class=\"\" data-start=\"1001\" data-end=\"1296\"\u003eFormulated to detangle, deeply hydrate, and lock in moisture, this conditioner is ideal for those who love \u003cstrong\u003esleek, straight, or blowout-inspired styles\u003c\/strong\u003e but want to skip the damage. The silky, rinse-out formula restores manageability and shine while helping hair resist humidity and reversion.\u003c\/p\u003e\n\n\u003cp class=\"\" data-start=\"1298\" data-end=\"1325\"\u003e\u003cstrong\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul data-start=\"1326\" data-end=\"1689\"\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1328\" data-end=\"1376\"\u003eSmooths and softens for sleek, straight styles\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1379\" data-end=\"1427\"\u003eTames frizz, seals in moisture, and adds shine\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1430\" data-end=\"1482\"\u003ePerfect prep for no-heat or low-heat straightening\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1485\" data-end=\"1533\"\u003eLightweight formula that won’t weigh hair down\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1536\" data-end=\"1590\"\u003eSafe for color-treated and chemically-processed hair\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1593\" data-end=\"1637\"\u003eNon-toxic, cruelty-free, and eco-conscious\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"1640\" data-end=\"1689\"\u003eWoman- and minority-owned, locally made with love\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp class=\"\" data-start=\"1691\" data-end=\"1966\"\u003e🈶 \u003cstrong\u003eWhat’s in a Name?\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e“Sumuzu” (スムーズ)\u003c\/strong\u003e is the Japanese word for \u003cstrong\u003e“smooth”\u003c\/strong\u003e — and this formula lives up to its name. Designed for step 2 of Kuki’s 3-part system for smooth, straight hair, Sumuzu Operator is the smoothing power behind your effortlessly polished look.\u003c\/p\u003e\n\n\u003cp class=\"\" data-start=\"1968\" data-end=\"2010\"\u003e🌿 \u003cstrong\u003eKey Ingredients That Do the Work:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul data-start=\"2011\" data-end=\"2471\"\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"2013\" data-end=\"2095\"\u003e\u003cstrong\u003eAloe Vera:\u003c\/strong\u003e Deeply hydrates while calming the scalp and smoothing the cuticle\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"2098\" data-end=\"2177\"\u003e\u003cstrong\u003ePanthenol (Provitamin B5):\u003c\/strong\u003e Strengthens and locks in long-lasting moisture\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp class=\"\" data-start=\"2180\" data-end=\"2277\"\u003e\u003cstrong\u003eBehentrimonium Methosulfate:\u003c\/strong\u003e A gentle, plant-derived detangler that makes comb-through easy\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrolyzed Protein Complex:\u003c\/strong\u003e Helps strengthen and protect strands from breakage or reversion\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp class=\"\" data-start=\"2242\" data-end=\"2553\"\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eAfter cleansing with \u003cstrong\u003eStep 1: Sumuzu Sailing\u003c\/strong\u003e, apply Sumuzu Operator generously from mid-lengths to ends. Comb through for even distribution. Leave on for 2–3 minutes, then rinse thoroughly. For complete smooth styling, follow with \u003cstrong\u003eStep 3: Stay Sumuzu\u003c\/strong\u003e — your heat-free finishing gel. \u003c\/p\u003e\n\n\u003chr class=\"\" data-start=\"2826\" data-end=\"2829\"\u003e\n\n\u003ch3 class=\"\" data-start=\"2831\" data-end=\"2850\"\u003e3️⃣ FAQ Section\u003c\/h3\u003e\n\n\u003ch4 class=\"\" data-start=\"2852\" data-end=\"2892\"\u003e❓ Is this just for straight hair?\u003c\/h4\u003e\n\n\u003cp class=\"\" data-start=\"2893\" data-end=\"3080\"\u003eIt’s designed to \u003cstrong\u003esupport straight or sleek styles\u003c\/strong\u003e, but it can also be used to \u003cstrong\u003econtrol frizz, add shine, and soften texture\u003c\/strong\u003e in wavy or curly hair when a smoother finish is desired.\u003c\/p\u003e\n\n\u003chr class=\"\" data-start=\"3082\" data-end=\"3085\"\u003e\n\n\u003ch4 class=\"\" data-start=\"3087\" data-end=\"3139\"\u003e❓ Can I use this without the other two steps?\u003c\/h4\u003e\n\n\u003ch4 class=\"\" data-start=\"3087\" data-end=\"3139\"\u003esmoothing conditioner for frizz-free hair\u003c\/h4\u003e\n\n\u003ch4 class=\"\" data-start=\"3087\" data-end=\"3139\"\u003esmoothing conditioner for frizz-free hair\u003c\/h4\u003e\n\n\u003ch4 class=\"\" data-start=\"3087\" data-end=\"3139\"\u003esmoothing conditioner for frizz-free hair\u003c\/h4\u003e\n\n\u003cp class=\"\" data-start=\"3140\" data-end=\"3293\"\u003eYes! While it’s formulated to work best as part of the \u003cstrong\u003e3-step system\u003c\/strong\u003e, Sumuzu Operator can stand alone as a \u003cstrong\u003esmoothing, frizz-fighting conditioner\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003chr class=\"\" data-start=\"3295\" data-end=\"3298\"\u003e\n\n\u003ch4 class=\"\" data-start=\"3300\" data-end=\"3333\"\u003e❓ Does it weigh hair down?\u003c\/h4\u003e\n\n\u003cp class=\"\" data-start=\"3334\" data-end=\"3485\"\u003eNot at all. The formula is \u003cstrong\u003elightweight, silicone-free, and buildable\u003c\/strong\u003e, so your hair stays soft, not flat — even if it’s fine or prone to greasiness.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"2oz","offer_id":52662123987175,"sku":"058929006252","price":7.08,"currency_code":"USD","in_stock":false},{"title":"8oz","offer_id":52662124019943,"sku":"058929006276","price":18.88,"currency_code":"USD","in_stock":false},{"title":"32oz","offer_id":52662124052711,"sku":"058929008003","price":51.92,"currency_code":"USD","in_stock":false},{"title":"8 oz Refill bag","offer_id":52662124085479,"sku":"058929008003","price":16.52,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0805\/6451\/9143\/files\/sumuzu-smoothing-conditioner-2408102.png?v=1789878058"},{"product_id":"avocado-hair-mask-8oz","title":"Avocado Hair Mask 8oz","description":"\u003cp\u003eAvocado is full of vitamins, fat, protein and natural oils that can coat and soften the hair. Its oil serves as a protective barrier that keeps the hair hydrated and soft. Aloe has anti-inflammatory properties that can soothe the scalp, and the vitamin contents in aloe vera and avocado will nourish hair.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eApply to scalp and saturate the hair. Leave in for 20 to 30 minutes and rinse out.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e Avocado Oil, Shea Butter, Aloe Vera Juice, Jojoba Oil, Freeze-Dried Avocado Powder, Hydrolyzed Protein, Panthenol (Vitamin B5), Vitamin E, Fragrance Oil\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eNOTE: The packages or containers for the items may not always be the same as it depends on the container or packaging that we have in stock.\u003c\/em\u003e\u003c\/p\u003e","brand":"JAZ Body Essentials","offers":[{"title":"Rosemary | Mint | Eucalyptus(Spa\/Fresh) \/ Avocado Mask","offer_id":52662137782503,"sku":"601952003851","price":18.87,"currency_code":"USD","in_stock":false},{"title":"Rosemary | Mint | Eucalyptus(Spa\/Fresh) \/ Fenugreek \u0026 Rice Mask","offer_id":52662137815271,"sku":"601952003868","price":18.87,"currency_code":"USD","in_stock":false},{"title":"Rosemary|Tea Tree | Lavender(Herbal Growth) \/ Avocado Mask","offer_id":52662137848039,"sku":"601952003875","price":18.87,"currency_code":"USD","in_stock":false},{"title":"Rosemary|Tea Tree | Lavender(Herbal Growth) \/ Fenugreek \u0026 Rice Mask","offer_id":52662137880807,"sku":"601952003882","price":18.87,"currency_code":"USD","in_stock":false},{"title":"No Scent Please \/ Avocado Mask","offer_id":52662137913575,"sku":"4787810834_8214","price":15.33,"currency_code":"USD","in_stock":false},{"title":"No Scent Please \/ Fenugreek \u0026 Rice Mask","offer_id":52662137946343,"sku":"601952178429","price":15.33,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0805\/6451\/9143\/files\/rn-image_picker_lib_temp_0ff6b531-2af9-4104-83ab-cae3f1b17274.jpg?v=1789904354"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0805\/6451\/9143\/collections\/image_7db09423-9446-4105-a45d-cf7a3f6d7fe5.png?v=1789939194","url":"https:\/\/beautopia.store\/collections\/hair-care.oembed","provider":"Beautopia","version":"1.0","type":"link"}